Pretty in Pink!

  1 in 8 women will develop breast cancer in her lifetime. 55 000 people are diagnosed with breast cancer every year- that’s one person every 10 minutes. Nearly 12 000 people die from breast cancer every year in the UK alone. Nearly 85% of sufferers are still alive 5 years after their diagnosis.   […]

Be Present, Be Mindful: Human Rights Day 2015

Be Present, Be Mindful: Human Rights Day 2015 “To deny people their human rights is to challenge their very humanity.” – Nelson Mandela   On Thursday the 16th of December, Tru-Diamonds™ joins the world in celebrating Human Rights Day. On this date in 1948, the United Nations General Assembly approved the Universal Declaration of Human […]

Top Tips for Christmas Gift Wrapping

Tru Diamonds™ Top Tips for Christmas Gift Wrapping My idea of Christmas, whether old-fashioned or modern, is very simple: loving others. Come to think of it, why do we have to wait for Christmas to do that? – Bob Hope (actor, writer, vaudevillian) The act of giving or receiving a gift is a sensation that […]

Winter Fashion at Tru Diamonds

“What good is the warmth of summer, without the cold of winter to give it sweetness.” ― John Steinbeck, Travels with Charley: In Search of America   As the weather turns and memories of summer dresses and flip-flops begin to fade, we find ourselves reaching into top cupboards for our winter fashion classics with a […]


Style Spotlight: Adele

Style Spotlight: Adele   Confident, sultry, and imbued with a classic elegance far beyond her 27 years, one of our contemporary celebrity style icons is the gorgeous Adele.  Her confidence stems from her constant interaction with her fragile self, the self that we all have within us, and battle to stifle for the most part. […]


Say Yes To The Little Black Dress

When asked about the basic essential item in their wardrobe, most women will gush about their classic Little Black Dress, or LBD for short.  It’s the dependable outfit that can be worn to almost any event, anywhere: the reliable friend that will give you the edge on chic and help to make a lasting impression […]

My Tru Diamonds Moment

  You make us shine!   We’ve been feeling the love recently and thought we should share what our committed customers and faithful fans have been saying behind the scenes. We love to hear your thoughts of our jewellery and how we feature in your memorable moments. We put all of our effort into ensuring […]

Matching earrings with hairstyles

If accessories are the punctuation marks that define the tone of a look, then earrings for women are the exclamation marks. They truly are the finishing touch that can make or break an outfit, so they need to be chosen carefully. Your earrings should not only match your outfit and face shape, they should also […]

Tips to Save Your Jewellery from Tarnishing or Fading

Jewellery, whether it is the real thing, simulated or costume jewellery, can be ruined if not cared for correctly. Jewels may fade and metals may tarnish over time, but there are some tips you can follow to prevent this from happening. At Tru Diamonds™ we firmly believe that prevention as they say, is far easier […]

Long Live The Queen!

            This month, Tru Diamonds™ celebrates the illustrious reign of her majesty, Queen Elizabeth II.  On Wednesday the 9thof September 2015, Her Royal Majesty surpassed the record for the longest reigning British monarch, previously set by her great-great-grandmother, Queen Victoria on the 23rd of September 1896 when she, in turn, […]

London Fashion Week 2016

The month of September means London Fashion Week has rolled around once more for its second, semi-annual event. Featuring Spring/Summer 2016 trends, the event will run from the 18th to the 22nd of September 2015 at a brand new venue. Previously held in Somerset House, this year the organisers have moved the proceedings to Brewer […]

September Sapphires

                “A maiden born when September leaves     Are rustling in September’s breeze,     A sapphire on her brow should bind     `Twill cure diseases of the mind.” — Gregorian birthstone poem The month of September brings us exquisite Sapphire jewellery in celebration of its beautiful birthstone. Traced […]

Come Together: The Perks of Buying Matching Jewellery Sets

Come Together: The Perks of Buying Matching Jewellery Sets Wearing matching jewellery has been historically associated with high society. The crème de la crème sought out parures (a French word meaning ‘a jewellery set … intended to be worn together’ that comes from the verb parer meaning – ‘to adorn’) as status symbols and the […]

Out with the Old, In with the New

Out with the Old, In with the New   As 2015 drew to a close at Tru-Diamonds™ and around the world, it was time for rest, reflection and preparation for the year to come. We are now entering the ninth year of the twelve-year cycle of the Chinese Zodiac that is marked by a set […]

A Night at the Ballet: The Nutcracker

A Night at the Ballet: The Nutcracker The Daily Telegraph heralded it as – Dazzling, The Guardian as – Christmas Card Perfect ; Tru-Diamonds™ simply says, not to be missed.   The English National Ballet’s production of The Nutcracker opens on 16 December 2015 at the London Coliseum. This Edwardian Christmas tale about a young […]

Have yourself a Merry Little Christmas

       Have Yourself A Merry Little Christmas Christmas is in full swing and businesses are simultaneously winding down from the stresses of the past year and gearing up for the fun, festive season and the New Year to follow. T’is the season for family, gifts, Christmas trees and all manner of holiday celebrations. […]